This month I tempted my first ever guest post for fame and glory--I pitched the women and kids clothing consignment website Schoola.com for a story about backyard birding with kids, and got the Ok! Bird-watching and consignment shopping? Why not?!
Some background first: I know the Director of social media and blog at Schoola.com from childhood--she's the kid sister of my best pal in high school. She and I have been talking about writing something for them for months. I just had to think of something to pitch, and she had to like what I came up with. It's give and take, and involves work, not just luck and who you know.
I think it's a great partnership: Schoola.com sells curated used clothing for women and children and instead of sending the proceeds to the seller, that money is donated to the seller's school of choice. It's a model for consignment which benefits schools in today's environment of underfunded public schools and any number of private and charter schools.
The fact that it is consignment is what appeals to me, since I do most of my shopping for my son and myself along these lines, and that it further benefits my son's public school, well, so much the better! I love if my dollar goes further and benefits a non-profit!
In exchange for writing a post for them, Schoola pays me in clothing, which I am obliged to photograph and promote in my clip. They sent clothes for me and Vireo along the lines of "safari chic" (my suggestion) and I proceeded to write up a nationally-appealing advice piece about getting one's kiddo into backyard birding.
Vireo is not a naturally inclined child model/mascot for my efforts so I respect whatever he has energy to give, and do not push him. However, for this project, he was excited to get something in the mail, and thrilled with what my editor, Turi, sent for him. We got a shot of him in his favorite striped shirt from among the items she included.
I didn't end up wearing anything she sent to me--it was all too large in the end--but I did wear pre-owned items I had procured from various sources, from head to toe in the photos. I was honest about that even if it wasn't all from Schoola.com. But the clothes I wore above are things likely to be found there.
You can read the guest post on Schoola.com. The experience was informative for future collaborations and what to expect and also what to select. I am more comfortable doing the initiating to vendors, I have to be honest. They have to meet my ethic for sustainability and be open to the zaniness of my pitches about birding.
HA! Who could be next?